Public Relations
Six Seconds — Building visibility for emotional intelligence research.
Six Seconds partnered with Milo Agency to increase visibility for its State of Emotional Health report and annual summit. Through public relations and expert positioning, the campaign elevated Six Seconds as a trusted voice on emotional intelligence, burnout, and workplace well-being.
Six Seconds is a global nonprofit advancing emotional intelligence through research, education, and leadership development. Milo Agency helped build visibility for its State of Emotional Health report and annual summit through expert positioning, psychology PR, and earned media coverage.
OBJECTIVE
Increase visibility for emotional intelligence research and leadership.
Six Seconds needed to build awareness for its State of Emotional Health report and annual summit while positioning its leaders as trusted voices on emotional intelligence, burnout, and workplace well-being.
Milo Agency focused on connecting Six Seconds’ research to timely conversations across business, psychology, education, and healthcare media.
STRATEGY
Turn data-driven insights into timely media commentary.
The strategy centered on translating Six Seconds’ emotional intelligence research into clear story angles tied to burnout, emotional health, workplace culture, and employee well-being.
Milo Agency positioned Six Seconds’ founders and researchers as expert commentators, timing outreach around the report release and summit promotion to build sustained visibility.
TACTIC
Research Positioning
TACTIC
Expert Commentary Outreach
TACTIC
Summit Visibility Strategy
EXECUTION
Turning emotional intelligence research into timely media coverage.
Milo Agency executed targeted outreach to business, psychology, education, and healthcare media, positioning Six Seconds’ research around workplace burnout, emotional health, and employee well-being.
The campaign connected the State of Emotional Health report and annual summit to timely conversations about emotional intelligence at work.
OUTCOME
Coverage that reinforced Six Seconds as a global EQ authority.
The campaign secured coverage across business, psychology, healthcare, and education media, helping Six Seconds expand visibility for its emotional intelligence research and annual summit.
Earned media positioned Six Seconds’ leaders as trusted voices on burnout, emotional health, and workplace well-being while reinforcing the organization’s global authority in EQ.
Business + Health Coverage
COVERAGE SECURED ACROSS OUTLETS INCLUDING SHRM, BUILT IN, PSYCHIATRIC TIMES, MEDICAL ECONOMICS, AND THE FIFTH STATE.
Research Visibility
THE CAMPAIGN INCREASED AWARENESS FOR THE STATE OF EMOTIONAL HEALTH REPORT AND ANNUAL SUMMIT.
EQ Authority
EARNED COVERAGE REINFORCED SIX SECONDS AS A TRUSTED VOICE ON EMOTIONAL INTELLIGENCE, BURNOUT, AND WORKPLACE WELL-BEING.
CAPABILITIES APPLIED
Capabilities applied in this engagement.
Public Relations
Business, psychology, education, and healthcare media outreach designed to build visibility for emotional intelligence research.
Content Strategy
Story angles shaped around workplace burnout, emotional health, employee well-being, and EQ leadership.
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Ready to turn expertise into trusted visibility?
If your team is building authority around research, education, or thought leadership, Milo Agency can help shape the story and build the outreach strategy behind it.